Welcome to the rebrand of a Florida lifestyle photographer!

Hello and welcome to my new online home! After months of dreaming, planning, and working behind the scenes, I’m thrilled to finally share my rebrand with you. This journey has been a labor of love, and I can’t wait to show you all the exciting updates and changes that reflect my current work and where I am headed.

Why I Decided to Rebrand

When I moved from Pennsylvania to Florida, it felt like the perfect time for a fresh start. Over the years, my photography style and vision have grown, and I wanted my brand to reflect that evolution. Florida’s beautiful shorelines and beachy lifestyle inspired me to embrace a look and feel that is more natural and unposed and reflective of that carefree spirit of life by the water.

Over the years, my style and vision have evolved, and I’ve found myself drawn to families who want more than just posed photos. I love those families who crave authenticity and are simply themselves in front of the camera. I’m drawn to those families who cherish their time at home together for a documentary style family session as well as those adventurous families who love the laid-back Florida lifestyle.

What’s New

One of the biggest changes you’ll notice is this brand-new website, introducing video and GIFS into my work to really make your galleries come alive! My goal is for your galleries to have that nostalgic feeling for your families to cherish for years – my site is designed to portray the importance of having a dedicated session for your and your family because you and your kiddos deserve these memories.

I’m also introducing a blog (you’re reading the first post right now!) where I’ll be sharing helpful tips, session stories, and behind-the-scenes looks at my work. I want to provide a space that inspired and guides you on your journey to documenting your family’s story.

If you’ve worked with my before, you know my approach is all about capturing a mix of joyous and intimate moments as well as those unscripted moments that truly capture your family. I’m not just here to provide you with the ‘look at the camera and say cheese’ photo. This rebrand is a continuation of my past work with even more tools to preserve these memories for you.

Looking Ahead

As I look to the future, I can’t wait to keep working with families who value these organic moments and what stories I get to tell. I’m always learning and trying to improve my client experience – some things to keep an eye out on in 2025 is the addition of film photography, and future packages to offer prints and keepsake boxes. Whether you’re welcoming a new baby, eloping with your fiance, or simply enjoying the beauty of everyday life, I’d be honored to capture those memories for you – messy hair, sandy toes, and all.

Take a look around the new website, and don’t hesitate to reach out if you’d like to learn more about my sessions or if you think we’d be a good fit for one another. I can’t wait to hear what you think of the new look and feel!

Thank you for being a part of this journey with me. I’m so grateful for your support and can’t wait to see what is in store for this next chapter!

Warmly,

-Keri